KESS InHouse is an ecommerse-based home decor company located in Southern California. My job as their designer was to design all of their digital campaigns, e-newsletters, homepage banners, social media imagery, and lifestyle photography. Many campaigns were required to go out monthly, with approximately two to three new emails and banners to be designed per week, with only myself to create any assets I may need. I was responsible for all design, product imagery, photo editing, layout, copy writing, and scheduling of campaign emails and banners.
Digital, Web, Art Direction, Visual Merchandising
Homepage Banners & Content Creation
Sometimes if you want something done right, or at all, you have to do it yourself; I take pride in my ability to create something great from very little. 100% of photos and assets on this page were created solely by me with extremely minimal assets, space, assistance, budget and timeline.
All product photos above and below were styled, directed, and edited by myself, and majority of these were also modeled by me or shot by me in a very small studio space or self-assembled lightbox.
Social Assets & Email Blasts
On average, two e-newsletters were fully designed and sent out by me per-week. I was responsible for all design, product imagery, photo editing, layout, copy writing, and scheduling of these emails. Each E-Newsletter was created with a matching homepage Banner.
Gifs, flatlays and other assets were created daily for social media platforms including Facebook, Instagram, and Twitter. Being a home decor company, we included many current trends in fashion, interior, and graphic design into our promotions.